Why Powerbank Stations Are Great for Shopping Malls

In today’s digital age, shopping has evolved significantly. Retail technologies like mobile payments, click-and-collect, and virtual try-on are enhancing the in-store experience. However, these advancements also mean that shoppers are relying heavily on their smartphones, draining their batteries faster than ever! Low battery levels can disrupt plans and force shoppers to cut their outings short. That's where powerbank stations come in.

Charging in a shopping mall

Powerbank stations offer a simple solution to this common problem. By providing convenient charging options, shoppers can keep their devices powered up while exploring the mall, without being tethered to a wall outlet. It can also serve as a central point in their outings, and tempt consumers to quickly pop into a shop since they’re already there. 

Magnet for shoppers

Powerbank stations serve as a magnet for shoppers in need of a quick charge. Once they’re in the mall, they’re likely to stick around, explore more shops, and maybe even make a few extra purchases while their devices are charging. Not to mention that they can take advantage of all the retail technologies available without the fear of not having enough battery! Whether it’s making mobile payments, scanning QR codes for discounts, or using virtual try-on features. 

Where to place them

For optimal convenience, powerbank stations in malls are ideally located at entrances/exits or near information kiosks and food courts. These central spots ensure easy access for shoppers passing by or seeking them out. Larger stations with displays are excellent additions, allowing malls to showcase various content, from special offers to seasonal greetings.

Branded powerbank stations

In addition to standard powerbank stations, branded powerbanks and powerbank stations offer an exciting opportunity for malls to enhance their brand visibility and engagement with their shoppers. Branded powerbanks not only provide a practical solution for charging devices but also serves as a powerful marketing tool. Shoppers are more likely to engage with and remember a mall that offers branded powerbank stations, creating a positive association with the brand.

Perfect for shoppers

Powerbank stations offer shoppers the freedom to enjoy their time in the mall without worrying about low battery levels. It's a win-win situation for both shoppers and mall operators alike.